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Become a certified B2B digital growth marketer

Become the person leading a company to growth. Learn to create digital lead generation funnels and how to your prospects into Sales Qualified Leads. Become a licensed B2B Growth Marketer.

Trusted partner in growth for

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Why train with us?

Not only will you learn the fundamental skills required to become a growth marketer, but you’ll dive into specific B2B strategy and tools. You’ll get to learn from all of the best practices we’ve collected from successful projects, covering everything from small B2B start-ups to large corporations, like Microsoft or Logitech.

Drive business results

Find out what you need to generate leads and speed up long-term funnels with the latest growth marketing skills, strategies, and resources.

Gain future-proof skills

Digital marketing is constantly evolving as markets change. By learning these skills and staying at the cutting edge, you’ll be able to navigate the future of marketing with ease.

Get certified

Become a globally recognized digital marketer, and accelerate your career progression by adopting skills and techniques that deliver high-impact results.

Module 1

Growth Marketing Fundamentals

Start with the basics. Understand the core principles of B2B Growth Marketing, how it differs from traditional marketing, and how to make it work for your business.

  • The B2B Funnel
  • Discover your T-shape and create a personal development plan
Module 2

From product-driven to customer-driven

Data-driven techniques to find what your customer is actually looking for and sharpen your proposition.

  • Build data-driven marketing personas
  • Utilize the Value Proposition Canvas and other tools
  • Understanding, mapping and digitally validating the customer journey
Module 3

B2B growth marketing channels & tools

Discover the marketing channels digital marketers use and learn how to choose the right one for your campaigns.

  • SEA
  • Email Marketing Automation
  • Social Media Marketing
  • Content Marketing & SEO
  • Influencer Marketing
  • Sales follow-up
Module 4

Winning strategies

Find out what works for other B2B companies with in-depth case videos.

  • How to know if your proposition matches the marketing interest?
  • What should you do if leads don’t convert?
  • Out-of-the-box tactics to inspire your next campaign
Module 5

Tools and resources

You will get full access to the tools and resources we use on a daily basis.

  • Tools to optimize campaigns and increase your efficiency
  • Documents and templates
  • Resources to continuously develop your skills

The training allowed me to build my own funnel. It goes deeper than other trainings and sends you home with a lot of practical skills.

Dylan de Haas

City in a Box

The training was a good mix of theory and practice. At the end we got to set up our own lead generation campaigns on LinkedIn and Google.

Boris Luijten

Boron Management

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